Chief Marketing Officer (CMO) - Automotive Financing Growth
Join Mandari Andalan Utama, a leading automotive financing provider in Indonesia, as our Chief Marketing Officer (CMO) and drive transformative growth in the competitive auto loan market. In this pivotal leadership role, you will shape our marketing vision, expand our reach, and lead a high-performing marketing team to achieve our ambitious growth targets. Based in Sleman, DI Yogyakarta, this is your opportunity to make a significant impact in the automotive financing industry.
As CMO, you will be responsible for developing and executing a comprehensive marketing strategy that aligns with our company's mission to provide accessible and innovative auto financing solutions. You will work closely with cross-functional teams to drive customer acquisition, retention, and engagement, leveraging data-driven insights and cutting-edge marketing tools. With a strong background in marketing and a proven track record of success in the automotive or financial services industry, you will bring fresh perspectives and innovative ideas to our team.
๐ Tanggung Jawab Pekerjaan
- Develop and implement a strategic marketing plan to drive customer acquisition, retention, and engagement.
- Lead and mentor a high-performing marketing team, fostering a collaborative and innovative work environment.
- Leverage data analytics tools such as Google Analytics, Tableau, and CRM systems to track and optimize marketing performance.
- Collaborate with sales, product, and customer service teams to align marketing efforts with business objectives.
- Stay ahead of industry trends and emerging technologies to identify new opportunities for growth.
- Manage and oversee marketing budgets, ensuring optimal allocation and return on investment.
- Build and maintain strong relationships with key stakeholders, including partners, vendors, and industry influencers.
- Measure and report on marketing KPIs, providing insights and recommendations to senior leadership.
๐ Kualifikasi & Syarat
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 8-10 years of experience in marketing, with a strong focus on digital and data-driven marketing strategies.
- Proven track record of successfully leading marketing teams and achieving measurable results.
- Deep understanding of the automotive financing industry, including market trends, customer needs, and competitive landscape.
- Strong analytical and strategic thinking skills, with the ability to translate data into actionable insights.
- Excellent communication and leadership skills, with the ability to inspire and motivate teams.
- Proficiency in English, both written and spoken.
- Certification in Google Ads, HubSpot, or other relevant marketing certifications is a plus.
๐ ๏ธ Keahlian
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